Conduct market research to identify trends, customer needs, and competitor activities.

Plan and execute marketing campaigns across digital platforms (social media, email, websites, online ads).

Create and oversee content for marketing materials, social media posts, newsletters, and advertisements.

Manage and grow the company’s social media presence.

Monitor and analyze campaign performance using analytics tools (e.g., Google Analytics, Meta Ads Manager).

Prepare regular reports on marketing metrics and recommend improvements.

Collaborate with internal teams such as sales, design, and product to support marketing goals.

Assist with brand development and ensure consistent brand messaging across all channels.

Support lead-generation initiatives and optimize conversion funnels.

Manage paid advertising campaigns, including budget tracking and optimization.

Skills

Digital marketing

Social media management

Content creation

Analytics & reporting

Project coordination

Advertising (Google Ads, Meta Ads)

Preferred candidate